Last 'Drie Dwaze Dagen' Sale in Bijenkorf department store

Today is the start of the '3 Dwaze Dagen' ('Three Crazy Days') in the Bijenkorf department store. It will be the last one.

Drie Dwaze Dagen ('Three Crazy Days') is a yearly shopping event in the Bijenkorf department stores. Every day there are special discounts on many items, and like every every year the Bijenkorf is stormed by eager shoppers.
This year the 3 days are from Wednesday October 21 to Friday October 23.
The Bijenkorf in Amsterdam becomes traditionally very busy, and everywhere in town you'll see the bright yellow shopping bags.

The Bijenkorf in Amsterdam is located on Dam Square.

This year's Drie Dwaze Dagen will be the last of its kind. The Bijenkorf is trying to position itself more into the upper end of the market, with expensive luxury brands. Sales and price festivals don't fit in this picture any more.